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Tuesday, April 24 • 2:20pm - 2:40pm
Green Wash And Dry: Comparing Mission Statements Of Oil And Gas Companies To Their Outcomes

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This research seeks to identify instances of green-washing within the mission statements of leading fossil fuel companies and how green-washing is operationalized through news releases, campaigns, and social media platforms. The three leading U.S. oil and gas companies, Exxon Mobil, Chevron, and ConocoPhillips, are examined within these parameters. This study aims to expand the literature on green-washing, and the connections between company mission statements, and the outcomes of strategic communication efforts made towards consumers.


Tuesday April 24, 2018 2:20pm - 2:40pm PDT
316 Karpen Hall

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